Fox Corporation operates as a news, sports, and entertainment company in the United States (U.S.). The company operates through four segments: Cable Network Programming, Television, Credible, and The FOX Studio Lot. The Cable Network Programming segment produces and licenses news and sports content for distribution through traditional cable television systems, direct broadcast satellite operators and telecommunication companies, virtual multi-channel video programming distributors, and other digital platforms primarily in the U.S. Television segment produces, acquires, markets, and distributes programming through the FOX broadcast network, advertising supported video-on-demand service Tubi, and operates power broadcast television stations including duopolies and other digital platform; and produces content for third parties. The Credible segment engages in the consumer finance marketplace. The FOX Studio Lot segment provides television and film production services along with office space, studio operation services and includes all operations of the facility. The company was incorporated in 2018 and is headquartered in New York, New York.

Fox Corporation демонстрирует смешанную фундаментальную картину. С одной стороны, мультипликатор P/E на уровне 13.28 ниже медианы отрасли на 18.2%, что указывает на возможную недооцененность компании. Однако другие мультипликаторы, такие как Price/Sales и Price/Book, значительно выше медианных значений, что может свидетельствовать о переоцененности. Долговая нагрузка, представленная коэффициентом debt/equity на уровне 0.61, ниже медианы, что положительно сказывается на финансовой устойчивости. Однако наблюдается снижение валовой маржи, что может вызвать опасения касательно операционной эффективности. Несмотря на это, рост выручки и чистой прибыли говорит о сильных позициях компании на рынке. Дивиденды не выплачиваются, что может негативно сказаться на привлечении инвесторов, ищущих доходность. В целом, Fox Corporation имеет как сильные стороны, так и слабости, что создает неопределенность относительно ее дальнейших перспектив.

Fox Corporation

Key Points
Roku stock has recovered nicely over the past year, as the streaming pioneer has returned to profitability.
The company is expanding beyond its namesake streaming device, and a recent strategy is beginning to pay off.
We'll know more soon as Roku is scheduled to report its quarterly financial results after the market close on Thursday.
In many ways, Roku (NASDAQ: ROKU) could be described as the Rodney Dangerfield of streaming; it doesn't get any respect. However, while investors weren't looking, the growth stock got its mojo back, soaring 65% over the past year (as of this writing).
Perhaps more importantly, the company has expanded beyond its industry-leading streaming platform and implemented new growth strategies that are beginning to pay off.
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Howdy, y'all
Late last year, the streaming pioneer made a calculated decision to launch a paid streaming channel, dubbed "Howdy." This subscription video-on-demand (SVOD) service debuted in August for just $2.99 per month, catering to price-sensitive customers. At the time, Roku noted that the service's library featured thousands of titles and 10,000 hours of entertainment, including programs and movies from Lionsgate, Warner Bros. Discovery, and FilmRise, as well as select Roku originals.
Skeptics immediately panned the service as just another subscription to manage and lacking in first-run movies. Now, just eight months later, that relatively modest bet appears to be paying off. Estimates suggest that Howdy has surpassed 1 million subscribers, according to a report by analytics company Antenna.
The data suggests Roku's platform was a significant driver of growth, as 23% of subscribers came via The Roku Channel, the company's ad-supported offering. Retention is also respectable, with 51% of initial viewers still subscribed after six months. For context, only 47% of premium SVOD services survive the six-month threshold. While it might not seem like much, this adds to Roku's growing advantage.
Then there's The Roku Channel -- the company's free, ad-supported streaming service. It ended 2025 with a 3% share of all TV viewership, according to Nielsen, placing it in the Top 10 among media companies and ahead of other streaming providers, including Paramount+, Comcast's Peacock, Fox's Tubi, and Warner Bros. Discovery. The Roku Channel was also ranked No. 2 on the company's platform in terms of engagement.
Just last week, Roku announced that it had surpassed 100 million streaming households worldwide. The company also commands a 55% market share of streaming devices in the U.S.
Taken together, the growth of Howdy, the ongoing success of The Roku Channel, and the company's expanding worldwide influence suggest Roku has taken all the right steps to position itself for future growth.
What the future could hold
Roku is scheduled to report its first-quarter financial results after the market close on Thursday, and the future looks bright. Management's forecast calls for revenue to grow 18% year over year to $1.2 billion, while swinging from a net loss of $27 million to a profit of $50 million. If the company delivers, this will mark the fourth consecutive quarter of profitability, a significant milestone in the company's recovery.
Wall Street is equally bullish, as analysts' consensus estimates call for revenue of $1.2 billion and adjusted earnings per share (EPS) of $0.35.
At 35 times next year's expected earnings, the stock commands a premium. However, if the company continues to deliver on its promise, Roku's current valuation could turn out to be a bargain.
For my money, Roku stock is a buy.
Should you buy stock in Roku right now?
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Roku's Secret Weapon Is Gaining Traction and Could Be a Big Growth Driver

Investors might want to bet on Fox Corporation (FOX), as it has been recently upgraded to a Zacks Rank #2 (Buy). An upward trend in earnings estimates -- one of the most powerful forces impacting stock prices -- has triggered this rating change.
A company's changing earnings picture is at the core of the Zacks rating. The system tracks the Zacks Consensus Estimate -- the consensus measure of EPS estimates from the sell-side analysts covering the stock -- for the current and following years.
The power of a changing earnings picture in determining near-term stock price movements makes the Zacks rating system highly useful for individual investors, since it can be difficult to make decisions based on rating upgrades by Wall Street analysts. These are mostly driven by subjective factors that are hard to see and measure in real time.
As such, the Zacks rating upgrade for Fox is essentially a positive comment on its earnings outlook that could have a favorable impact on its stock price.
Most Powerful Force Impacting Stock Prices
The change in a company's future earnings potential, as reflected in earnings estimate revisions, has proven to be strongly correlated with the near-term price movement of its stock. That's partly because of the influence of institutional investors that use earnings and earnings estimates for calculating the fair value of a company's shares. An increase or decrease in earnings estimates in their valuation models simply results in higher or lower fair value for a stock, and institutional investors typically buy or sell it. Their transaction of large amounts of shares then leads to price movement for the stock.
Fundamentally speaking, rising earnings estimates and the consequent rating upgrade for Fox imply an improvement in the company's underlying business. Investors should show their appreciation for this improving business trend by pushing the stock higher.
Harnessing the Power of Earnings Estimate Revisions
Empirical research shows a strong correlation between trends in earnings estimate revisions and near-term stock movements, so it could be truly rewarding if such revisions are tracked for making an investment decision. Here is where the tried-and-tested Zacks Rank stock-rating system plays an important role, as it effectively harnesses the power of earnings estimate revisions.
The Zacks Rank stock-rating system, which uses four factors related to earnings estimates to classify stocks into five groups, ranging from Zacks Rank #1 (Strong Buy) to Zacks Rank #5 (Strong Sell), has an impressive externally-audited track record, with Zacks Rank #1 stocks generating an average annual return of +25% since 1988. You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here >>>> .
Earnings Estimate Revisions for Fox
For the fiscal year ending June 2026, this company is expected to earn $4.59 per share, which is unchanged compared with the year-ago reported number.
Analysts have been steadily raising their estimates for Fox. Over the past three months, the Zacks Consensus Estimate for the company has increased 2.8%.
Bottom Line
Unlike the overly optimistic Wall Street analysts whose rating systems tend to be weighted toward favorable recommendations, the Zacks rating system maintains an equal proportion of "buy" and "sell" ratings for its entire universe of more than 4,000 stocks at any point in time. Irrespective of market conditions, only the top 5% of the Zacks-covered stocks get a "Strong Buy" rating and the next 15% get a "Buy" rating. So, the placement of a stock in the top 20% of the Zacks-covered stocks indicates its superior earnings estimate revision feature, making it a solid candidate for producing market-beating returns in the near term.
The upgrade of Fox to a Zacks Rank #2 positions it in the top 20% of the Zacks-covered stocks in terms of estimate revisions, implying that the stock might move higher in the near term.
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Fox (FOX) Upgraded to Buy: Here's What You Should Know

Investors in Fox Corporation FOX need to pay close attention to the stock based on moves in the options market lately. That is because the June 18, 2026 $40 Call had some of the highest implied volatility of all equity options today.
What is Implied Volatility?
Implied volatility shows how much movement the market is expecting in the future. Options with high levels of implied volatility suggest that investors in the underlying stocks are expecting a big move in one direction or the other. It could also mean there is an event coming up soon that may cause a big rally or a huge sell-off. However, implied volatility is only one piece of the puzzle when putting together an options trading strategy.
What do the Analysts Think?
Clearly, options traders are pricing in a big move for Fox shares, but what is the fundamental picture for the company? Currently, Fox is a Zacks Rank #3 (Hold) in the Broadcast Radio and Television industry that ranks in the Bottom 35% of our Zacks Industry Rank. Over the last 60 days, no analyst increased the earnings estimates for the current quarter, while one has dropped the estimates. The net effect has taken our Zacks Consensus Estimate for the current quarter from 88 cents per share to 87 cents in that period.
Given the way analysts feel about Fox right now, this huge implied volatility could mean there’s a trade developing. Oftentimes, options traders look for options with high levels of implied volatility to sell premium. This is a strategy many seasoned traders use because it captures decay. At expiration, the hope for these traders is that the underlying stock does not move as much as originally expected.
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Is the Options Market Predicting a Spike in Fox Stock?

Key Points
NextEra Energy operates the largest electric utility in the U.S.
Vertex Pharmaceuticals markets therapies for treating cystic fibrosis and other diseases.
Walmart is the world's largest consumer staples company and has a thriving e-commerce business.
Gas prices have soared roughly 80% year to date. When transportation costs rise, so do the prices of most products. Federal Reserve Chair Jerome Powell publicly acknowledged that the energy shock is causing considerable concern about the potential for a broader inflationary impact.
However, White House Deputy Press Secretary Kush Desai posted on X (formerly Twitter) that these are only "short-term disruptions" and "the American economy remains on a solid trajectory." National Economic Council Director Kevin Hassett echoed Desai in an interview with Fox (NASDAQ: FOX) News, stating that high gas prices are a "temporary phenomenon" and that the "economy has so much momentum that it's humming along."
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Americans don't have to worry about inflation if Trump's team is right. But what if they're wrong? Here are three stocks to buy.
1. NextEra Energy
Electric utilities are often some of the most inflation-proof investments on the market. They can typically pass higher costs along to consumers. And the electricity demand won't plunge as inflation rises. That makes NextEra Energy (NYSE: NEE) an attractive choice if the White House's optimism proves to be unfounded.
NextEra is North America's largest electric power and energy infrastructure company. It owns Florida Power & Light, the largest electric utility in the U.S. The company's NextEra Energy Resources unit is also one of the largest energy infrastructure development companies in the country.
Like many utility stocks, NextEra Energy offers an attractive dividend. Its forward dividend yield is currently 2.7%. NextEra expects to grow the dividend by around 10% this year and by 6% per year through 2028.
Even better, the company projects a compound annual growth rate for adjusted earnings per share of at least 8% through 2032. NextEra plans to triple the size of its renewables and storage business during that period. Its energy infrastructure unit has a pipeline of over $25 billion.
2. Vertex Pharmaceuticals
Will higher inflation cause patients with cystic fibrosis (CF) to stop taking their medications? Of course not. As the maker of the only approved therapies that treat the underlying cause of CF, Vertex Pharmaceuticals (NASDAQ: VRTX) doesn't have to worry about inflation.
While Vertex's CF products generate most of its revenue now, the company's future growth will likely be driven by other therapies. Journavx, a non-opioid pain medication, is especially important to Vertex's growth strategy. The company is targeting a year-over-year increase in Journavx prescriptions of over 3x in 2026. Casgevy, the first approved CRISPR gene-editing therapy, is also picking up momentum.
Another key therapeutic category to watch with Vertex is renal disease. The company hopes to win accelerated approval for povetacicept in treating IgA nephropathy, a chronic kidney disorder, later this year. It also plans to report results from a pivotal study of inaxaplin for treating APOL1-mediated kidney disease by early 2027 and to quickly file for U.S. accelerated approval, pending positive results.
3. Walmart
Walmart (NASDAQ: WMT) ranks among the most resilient stocks during turbulent periods, including times of rising inflation. It's the world's largest consumer staples company, operating more than 10,900 stores in 19 countries.
E-commerce has also become a big business for Walmart. The company's global e-commerce net sales jumped 24% year over year in the fourth quarter of 2025, comprising 23% of total net sales. Walmart's e-commerce platform is particularly strong in the U.S. and China, where sales increased by 27% and 28%, respectively, in Q4.
Walmart is also a member of the Dividend Kings, a group of stocks that have increased their dividends for at least 50 consecutive years. Earlier this year, Walmart raised its dividend for the 53rd consecutive year.
Should you buy stock in NextEra Energy right now?
Before you buy stock in NextEra Energy, consider this:
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Keith Speights has positions in Vertex Pharmaceuticals. The Motley Fool has positions in and recommends NextEra Energy, Vertex Pharmaceuticals, and Walmart. The Motley Fool has a disclosure policy.
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Trump's Team Says Don't Worry About Rising Inflation. Here Are 3 Stocks to Buy If They're Wrong.

Bargain hunters are wise to pay careful attention to insider buying, because although there are many various reasons for an insider to sell a stock, presumably the only reason they would use their hard-earned cash to make a purchase, is that they expect to make money. Today we look at two noteworthy recent insider buys.
At Fox, a filing with the SEC revealed that on Friday, Executive Chair, CEO Lachlan K. Murdoch purchased 175,372 shares of FOX, for a cost of $60.63 each, for a total investment of $10.63M. Investors are able to pick up FOX even cheaper than Murdoch did, with shares changing hands as low as $52.14 in trading on Monday -- that's 14.0% under Murdoch's purchase price. Fox is trading up about 0.8% on the day Monday. This buy marks the first one filed by Murdoch in the past twelve months.
And at Portillos, there was insider buying on Friday, by Director Eugene I. Lee Jr. who purchased 286,000 shares at a cost of $5.18 each, for a total investment of $1.48M. Before this latest buy, Lee Jr. made one other buy in the past twelve months, purchasing $1.00M shares at a cost of $7.68 each. Portillos is trading up about 6.2% on the day Monday. So far Lee Jr. is in the green, up about 15.3% on their buy based on today's trading high of $5.97.
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Monday 3/16 Insider Buying Report: FOX, PTLO

Looking at the universe of stocks we cover at Dividend Channel, on 3/4/26, Cheesecake Factory Inc. (Symbol: CAKE), Fox Corp (Symbol: FOX), and Marriott Vacations Worldwide Corp. (Symbol: VAC) will all trade ex-dividend for their respective upcoming dividends. Cheesecake Factory Inc. will pay its quarterly dividend of $0.30 on 3/17/26, Fox Corp will pay its semi-annual dividend of $0.28 on 3/25/26, and Marriott Vacations Worldwide Corp. will pay its quarterly dividend of $0.80 on 3/18/26. As a percentage of CAKE's recent stock price of $64.78, this dividend works out to approximately 0.46%, so look for shares of Cheesecake Factory Inc. to trade 0.46% lower — all else being equal — when CAKE shares open for trading on 3/4/26. Similarly, investors should look for FOX to open 0.54% lower in price and for VAC to open 1.23% lower, all else being equal.
Below are dividend history charts for CAKE, FOX, and VAC, showing historical dividends prior to the most recent ones declared.
Cheesecake Factory Inc. (Symbol: CAKE):
Fox Corp (Symbol: FOX):
Marriott Vacations Worldwide Corp. (Symbol: VAC):
In general, dividends are not always predictable, following the ups and downs of company profits over time. Therefore, a good first due diligence step in forming an expectation of annual yield going forward, is looking at the history above, for a sense of stability over time. This can help in judging whether the most recent dividends from these companies are likely to continue. If they do continue, the current estimated yields on annualized basis would be 1.85% for Cheesecake Factory Inc., 1.08% for Fox Corp, and 4.92% for Marriott Vacations Worldwide Corp..
In Monday trading, Cheesecake Factory Inc. shares are currently off about 0.5%, Fox Corp shares are down about 0.6%, and Marriott Vacations Worldwide Corp. shares are off about 3.9% on the day.
Also see:
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Ex-Dividend Reminder: Cheesecake Factory, Fox and Marriott Vacations Worldwide

Fox Corporation (FOX) has been on a downward spiral lately with significant selling pressure. After declining 20.3% over the past four weeks, the stock looks well positioned for a trend reversal as it is now in oversold territory and there is strong agreement among Wall Street analysts that the company will report better earnings than they predicted earlier.
We use Relative Strength Index (RSI), one of the most commonly used technical indicators, for spotting whether a stock is oversold. This is a momentum oscillator that measures the speed and change of price movements.
RSI oscillates between zero and 100. Usually, a stock is considered oversold when its RSI reading falls below 30.
Technically, every stock oscillates between being overbought and oversold irrespective of the quality of their fundamentals. And the beauty of RSI is that it helps you quickly and easily check if a stock's price is reaching a point of reversal.
So, by this measure, if a stock has gotten too far below its fair value just because of unwarranted selling pressure, investors may start looking for entry opportunities in the stock for benefiting from the inevitable rebound.
However, like every investing tool, RSI has its limitations, and should not be used alone for making an investment decision.
Why FOX Could Bounce Back Before Long
The heavy selling of FOX shares appears to be in the process of exhausting itself, as indicated by its RSI reading of 24.78. So, the trend for the stock could reverse soon for reaching the old equilibrium of supply and demand.
The RSI value is not the only factor that indicates a potential turnaround for the stock in the near term. On the fundamental side, there has been strong agreement among the sell-side analysts covering the stock in raising earnings estimates for the current year. Over the last 30 days, the consensus EPS estimate for FOX has increased 2.5%. And an upward trend in earnings estimate revisions usually translates into price appreciation in the near term.
Moreover, FOX currently has a Zacks Rank #2 (Buy), which means it is in the top 20% of more than 4,000 stocks that we rank based on trends in earnings estimate revisions and EPS surprises. This is a more conclusive indication of the stock's potential turnaround in the near term. You can see the complete list of today's Zacks Rank #1 (Strong Buy) stocks here >>>> .
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Down 20.3% in 4 Weeks, Here's Why Fox (FOX) Looks Ripe for a Turnaround

Investors in Fox Corp (Symbol: FOX) saw new options become available this week, for the October 16th expiration. One of the key inputs that goes into the price an option buyer is willing to pay, is the time value, so with 238 days until expiration the newly available contracts represent a possible opportunity for sellers of puts or calls to achieve a higher premium than would be available for the contracts with a closer expiration. At Stock Options Channel, our YieldBoost formula has looked up and down the FOX options chain for the new October 16th contracts and identified one put and one call contract of particular interest.
The put contract at the $45.00 strike price has a current bid of 70 cents. If an investor was to sell-to-open that put contract, they are committing to purchase the stock at $45.00, but will also collect the premium, putting the cost basis of the shares at $44.30 (before broker commissions). To an investor already interested in purchasing shares of FOX, that could represent an attractive alternative to paying $51.47/share today.
Because the $45.00 strike represents an approximate 13% discount to the current trading price of the stock (in other words it is out-of-the-money by that percentage), there is also the possibility that the put contract would expire worthless. The current analytical data (including greeks and implied greeks) suggest the current odds of that happening are 74%. Stock Options Channel will track those odds over time to see how they change, publishing a chart of those numbers on our website under the contract detail page for this contract. Should the contract expire worthless, the premium would represent a 1.56% return on the cash commitment, or 2.39% annualized — at Stock Options Channel we call this the YieldBoost.
Below is a chart showing the trailing twelve month trading history for Fox Corp, and highlighting in green where the $45.00 strike is located relative to that history:
Turning to the calls side of the option chain, the call contract at the $70.00 strike price has a current bid of 50 cents. If an investor was to purchase shares of FOX stock at the current price level of $51.47/share, and then sell-to-open that call contract as a "covered call," they are committing to sell the stock at $70.00. Considering the call seller will also collect the premium, that would drive a total return (excluding dividends, if any) of 36.97% if the stock gets called away at the October 16th expiration (before broker commissions). Of course, a lot of upside could potentially be left on the table if FOX shares really soar, which is why looking at the trailing twelve month trading history for Fox Corp, as well as studying the business fundamentals becomes important. Below is a chart showing FOX's trailing twelve month trading history, with the $70.00 strike highlighted in red:
Considering the fact that the $70.00 strike represents an approximate 36% premium to the current trading price of the stock (in other words it is out-of-the-money by that percentage), there is also the possibility that the covered call contract would expire worthless, in which case the investor would keep both their shares of stock and the premium collected. The current analytical data (including greeks and implied greeks) suggest the current odds of that happening are 74%. On our website under the contract detail page for this contract, Stock Options Channel will track those odds over time to see how they change and publish a chart of those numbers (the trading history of the option contract will also be charted). Should the covered call contract expire worthless, the premium would represent a 0.97% boost of extra return to the investor, or 1.49% annualized, which we refer to as the YieldBoost.
The implied volatility in the put contract example is 37%, while the implied volatility in the call contract example is 44%.
Meanwhile, we calculate the actual trailing twelve month volatility (considering the last 251 trading day closing values as well as today's price of $51.47) to be 31%. For more put and call options contract ideas worth looking at, visit StockOptionsChannel.com.
Also see:
High Dividend Stocks
CHIE shares outstanding history
ETFs Holding MSG
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

First Week of FOX October 16th Options Trading

For Immediate Releases
Chicago, IL – February 18, 2026 – Zacks.com announces the list of stocks featured in the Analyst Blog. Every day the Zacks Equity Research analysts discuss the latest news and events impacting stocks and the financial markets. Stocks recently featured in the blog include Ralph Lauren Corp. RL, Roku Inc. ROKU, Airbnb Inc. ABNB, FOX Corp. FOX and Carnival Corporation & plc CCL.
Here are highlights from Wednesday’s Analyst Blog:
Buy 5 Consumer Discretionary Stocks Despite Sector's Recent Slump
The consumer discretionary sector has witnessed moderate growth in the past year, despite a strong rally in U.S. stock markets. The situation has aggravated as the sector is in the negative year-to-date.
Structurally, the consumer discretionary sector is growth-oriented. The share prices of these companies grow over a long time period. Growth sectors are sensitive to the movement of market interest rates and are inversely related.
Over the last two years, the Fed opted for easy monetary policies with a significant cut in the benchmark lending rate. However, market participants are uncertain about the trajectory of interest rates this year. Moreover, concerns about artificial intelligence (AI)-led corporate profits also affected growth-oriented stocks.
Despite these negatives, we have selected five consumer discretionary stocks with a favorable Zacks Rank for investment. These stocks have double-digit price upside potential in the short term.
These stocks are: Ralph Lauren Corp., Roku Inc., Airbnb Inc., FOX Corp. and Carnival Corporation & plc. Each of our picks currently carries either a Zacks Rank #1 (Strong Buy) or 2 (Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
Ralph Lauren Corp.
Zacks Rank #2 Ralph Lauren has benefited from the execution of its “Next Great Chapter: Drive Plan” and robust financial performance. The plan focuses on brand elevation, consumer centricity and operational agility. RL’s digital transformation drives growth, with investments in personalization, mobile, omnichannel and fulfillment enhancing consumer engagement.
Retail and wholesale remain the key pillars of RL, with flagship stores, premium distribution and partnerships boosting comparable sales across North America, Europe and Asia. For fiscal 2026, RL expects revenues to increase in the high-single to low-double digits on a constant currency basis. While gross margin is likely to increase 40-80 bps, operating margin is expected to expand 100-140 bps in constant currency.
Ralph Lauren has an expected revenue and earnings growth rate of 11.7% and 30.5%, respectively, for the current year (ending March 2026). The Zacks Consensus Estimate for the current year’s earnings has improved 5% over the last 30 days.
The short-term average price target of brokerage firms for the stock represents an increase of 11.8% from the last closing price of $369.18. The brokerage target price is currently in the range of $341-$477. This indicates a maximum upside of 29.2% and a downside of 7.6%.
Roku Inc.
Zacks Rank #1 Roku demonstrates strong platform revenue expansion driven by innovative advertising capabilities and accelerating streaming services distribution. The Roku Channel maintains its position as the second most-engaged app on the platform and captures a significant share of U.S. television streaming time.
ROKU has achieved substantial household penetration while demonstrating improved profitability through strong free cash flow generation and positive operating leverage. Strategic initiatives including the Ads Manager platform are attracting new advertiser categories, while premium subscription growth represents the fastest-growing revenue segment. ROKU maintains a solid balance sheet with no meaningful debt.
The home screen represents a critical strategic asset, serving as the starting point for entertainment discovery across more than half of U.S. broadband households. ROKU has systematically enhanced this experience with AI-driven content recommendations, improved search functionality and strategic content placement.
Streaming services distribution represents Roku's fastest-growing revenue category, with premium subscriptions leading growth. ROKU’s content discovery improvements, including AI-generated viewing recommendations and subscription-aware content details pages, are reducing cancellation rates and improving conversion.
ROKU has an expected revenue and earnings growth rate of 15.4% and more than 100%, respectively, for the current year. The Zacks Consensus Estimate for the current year’s earnings has improved 2.4% over the last 60 days.
The short-term average price target of brokerage firms for the stock represents an increase of 35.7% from the last closing price of $90.06. The brokerage target price is currently in the range of $90-$160. This indicates a maximum upside of 77.8% and no downside.
Airbnb Inc.
Zacks Rank #2 Airbnb is benefiting from continuous improvements in Nights and Experiences Booked, enabling it to witness a positive trend in its Gross Booking Value. ABNB’s growing gross nights booked, owing to solid momentum across high-density urban areas and first-time bookers is a tailwind.
Increasing guest demand and continuous recovery in cross-border travel are major positives for ABNB. Strong momentum in active listings, owing to supply growth across all regions, particularly in Asia Pacific and Latin America, is benefiting ABNB’s top line. Moreover, growing awareness around hosting and new features introduced for hosts is a plus.
Airbnb has an expected revenue and earnings growth rate of 10.8% and 18.1%, respectively, for the current year. The Zacks Consensus Estimate for the current year’s earnings has improved 0.6% over the last seven days.
The short-term average price target of brokerage firms for the stock represents an increase of 20.4% from the last closing price of $121.35. The brokerage target price is currently in the range of $105-$200. This indicates a maximum upside of 64.8% and a downside of 13.5%.
FOX Corp.
Zacks Rank #1 FOX produces and distributes news, sports and entertainment content. The company's brand includes FOX News, FOX Sports, the FOX Network, the FOX Television Stations and sports cable networks FS1, FS2, Fox Deportes and Big Ten Network.
FOX has an expected revenue and earnings growth rate of -0.9% and -2.3%, respectively, for the current year (ending June 2026). The Zacks Consensus Estimate for the current year’s earnings has improved 6.9% over the last 30 days.
The short-term average price target of brokerage firms for the stock represents an increase of 36.1% from the last closing price of $51.56. The brokerage target price is currently in the range of $48-$87. This indicates a maximum upside of 68.7% and a downside of 6.9%.
Carnival Corp. & plc
Zacks Rank #1 Carnival is benefiting from sustained demand strength, increased booking volumes, an ongoing fleet optimization initiative, and the destination strategy. Management emphasized the role of marketing in attracting new-to-cruise customers while deepening relationships with repeat guests.
CCL also emphasized the expanding role of digital marketing and artificial intelligence in enhancing marketing effectiveness, enabling greater personalization and driving efficiency gains across the organization. CCL has achieved record booking volumes for both 2026 and 2027, including an unprecedented early start to 2027 sales, highlighting strong long-term demand visibility.
CCL has an expected revenue and earnings growth rate of 4.6% and 12.9%, respectively, for the current year (ending November 2026). The Zacks Consensus Estimate for the current year’s earnings has improved 5.8% over the last 60 days.
The short-term average price target of brokerage firms for the stock represents an increase of 19.1% from the last closing price of $31.77. The brokerage target price is currently in the range of $31-$46. This indicates a maximum upside of 44.8% and a downside of 2.4%.
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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss. This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole. Zacks Investment Research does not engage in investment banking, market making or asset management activities of any securities. These returns are from hypothetical portfolios consisting of stocks with Zacks Rank = 1 that were rebalanced monthly with zero transaction costs. These are not the returns of actual portfolios of stocks. The S&P 500 is an unmanaged index. Visit https://www.zacks.com/performance for information about the performance numbers displayed in this press release.
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The Zacks Analyst Blog Ralph Lauren, Roku, Airbnb, FOX and Carnival

The consumer discretionary sector has witnessed moderate growth in the past year, despite a strong rally in U.S. stock markets. The situation has aggravated as the sector is in the negative year-to-date.
Structurally, the consumer discretionary sector is growth-oriented. The share prices of these companies grow over a long time period. Growth sectors are sensitive to the movement of market interest rates and are inversely related.
Over the last two years, the Fed opted for easy monetary policies with a significant cut in the benchmark lending rate. However, market participants are uncertain about the trajectory of interest rates this year. Moreover, concerns about artificial intelligence (AI)-led corporate profits also affected growth-oriented stocks.
Despite these negatives, we have selected five consumer discretionary stocks with a favorable Zacks Rank for investment. These stocks have double-digit price upside potential in the short term.
These stocks are: Ralph Lauren Corp. RL, Roku Inc. ROKU, Airbnb Inc. ABNB, FOX Corp. FOX and Carnival Corporation & plc CCL. Each of our picks currently carries either a Zacks Rank #1 (Strong Buy) or 2 (Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
The chart below shows the price performance of our five picks in the past month.
Image Source: Zacks Investment Research
Ralph Lauren Corp.
Zacks Rank #2 Ralph Lauren has benefited from the execution of its “Next Great Chapter: Drive Plan” and robust financial performance. The plan focuses on brand elevation, consumer centricity and operational agility. RL’s digital transformation drives growth, with investments in personalization, mobile, omnichannel and fulfillment enhancing consumer engagement.
Retail and wholesale remain the key pillars of RL, with flagship stores, premium distribution and partnerships boosting comparable sales across North America, Europe and Asia. For fiscal 2026, RL expects revenues to increase in the high-single to low-double digits on a constant currency basis. While gross margin is likely to increase 40-80 bps, operating margin is expected to expand 100-140 bps in constant currency.
Ralph Lauren has an expected revenue and earnings growth rate of 11.7% and 30.5%, respectively, for the current year (ending March 2026). The Zacks Consensus Estimate for the current year’s earnings has improved 5% over the last 30 days.
The short-term average price target of brokerage firms for the stock represents an increase of 11.8% from the last closing price of $369.18. The brokerage target price is currently in the range of $341-$477. This indicates a maximum upside of 29.2% and a downside of 7.6%.
Roku Inc.
Zacks Rank #1 Roku demonstrates strong platform revenue expansion driven by innovative advertising capabilities and accelerating streaming services distribution. The Roku Channel maintains its position as the second most-engaged app on the platform and captures a significant share of U.S. television streaming time.
ROKU has achieved substantial household penetration while demonstrating improved profitability through strong free cash flow generation and positive operating leverage. Strategic initiatives including the Ads Manager platform are attracting new advertiser categories, while premium subscription growth represents the fastest-growing revenue segment. ROKU maintains a solid balance sheet with no meaningful debt.
The home screen represents a critical strategic asset, serving as the starting point for entertainment discovery across more than half of U.S. broadband households. ROKU has systematically enhanced this experience with AI-driven content recommendations, improved search functionality and strategic content placement.
Streaming services distribution represents Roku's fastest-growing revenue category, with premium subscriptions leading growth. ROKU’s content discovery improvements, including AI-generated viewing recommendations and subscription-aware content details pages, are reducing cancellation rates and improving conversion.
ROKU has an expected revenue and earnings growth rate of 15.4% and more than 100%, respectively, for the current year. The Zacks Consensus Estimate for the current year’s earnings has improved 2.4% over the last 60 days.
The short-term average price target of brokerage firms for the stock represents an increase of 35.7% from the last closing price of $90.06. The brokerage target price is currently in the range of $90-$160. This indicates a maximum upside of 77.8% and no downside.
Airbnb Inc.
Zacks Rank #2 Airbnb is benefiting from continuous improvements in Nights and Experiences Booked, enabling it to witness a positive trend in its Gross Booking Value. ABNB’s growing gross nights booked, owing to solid momentum across high-density urban areas and first-time bookers is a tailwind.
Increasing guest demand and continuous recovery in cross-border travel are major positives for ABNB. Strong momentum in active listings, owing to supply growth across all regions, particularly in Asia Pacific and Latin America, is benefiting ABNB’s top line. Moreover, growing awareness around hosting and new features introduced for hosts is a plus.
Airbnb has an expected revenue and earnings growth rate of 10.8% and 18.1%, respectively, for the current year. The Zacks Consensus Estimate for the current year’s earnings has improved 0.6% over the last seven days.
The short-term average price target of brokerage firms for the stock represents an increase of 20.4% from the last closing price of $121.35. The brokerage target price is currently in the range of $105-$200. This indicates a maximum upside of 64.8% and a downside of 13.5%.
FOX Corp.
Zacks Rank #1 FOX produces and distributes news, sports and entertainment content. The company's brand includes FOX News, FOX Sports, the FOX Network, the FOX Television Stations and sports cable networks FS1, FS2, Fox Deportes and Big Ten Network.
FOX has an expected revenue and earnings growth rate of -0.9% and -2.3%, respectively, for the current year (ending June 2026). The Zacks Consensus Estimate for the current year’s earnings has improved 6.9% over the last 30 days.
The short-term average price target of brokerage firms for the stock represents an increase of 36.1% from the last closing price of $51.56. The brokerage target price is currently in the range of $48-$87. This indicates a maximum upside of 68.7% and a downside of 6.9%.
Carnival Corp. & plc
Zacks Rank #1 Carnival is benefiting from sustained demand strength, increased booking volumes, an ongoing fleet optimization initiative, and the destination strategy. Management emphasized the role of marketing in attracting new-to-cruise customers while deepening relationships with repeat guests.
CCL also emphasized the expanding role of digital marketing and artificial intelligence in enhancing marketing effectiveness, enabling greater personalization and driving efficiency gains across the organization. CCL has achieved record booking volumes for both 2026 and 2027, including an unprecedented early start to 2027 sales, highlighting strong long-term demand visibility.
CCL has an expected revenue and earnings growth rate of 4.6% and 12.9%, respectively, for the current year (ending November 2026). The Zacks Consensus Estimate for the current year’s earnings has improved 5.8% over the last 60 days.
The short-term average price target of brokerage firms for the stock represents an increase of 19.1% from the last closing price of $31.77. The brokerage target price is currently in the range of $31-$46. This indicates a maximum upside of 44.8% and a downside of 2.4%.
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Roku, Inc. (ROKU) : Free Stock Analysis Report
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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