Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products in the United States and internationally. It operates through two segments: Oral, Personal and Home Care; and Pet Nutrition. The Oral, Personal and Home Care segment offers toothpaste, toothbrushes, mouthwash, bar and liquid hand soaps, shower gels, shampoos, conditioners, deodorants and antiperspirants, skin health products, dishwashing detergents, fabric conditioners, household cleaners, and other related items. This segment markets and sells its products under various brands, which include Colgate, Darlie, elmex, hello, meridol, Sorriso, Tom's of Maine, Irish Spring, Palmolive, Protex, Sanex, Softsoap, Lady Speed Stick, Speed Stick, EltaMD, Filorga, PCA SKIN, Ajax, Axion, Fabuloso, Murphy, Suavitel, and Soupline to a range of traditional and eCommerce retailers, wholesalers, and distributors. It includes pharmaceutical products for dentists and other oral health professionals. Its Pet Nutrition segment offers pet nutrition products for everyday nutritional needs under the Hill's Science Diet brand; and a range of therapeutic pet products to help nutritionally support dogs and cats in different stages of health under the Hill's Prescription Diet brand. This segment markets and sells its products through pet supply retailers, veterinarians, and eCommerce retailers. Colgate-Palmolive Company was founded in 1806 and is headquartered in New York, New York.

Colgate-Palmolive выглядит как качественный защитный бизнес, но текущая оценка уже отражает значительную часть его устойчивости. По мультипликаторам картина неоднозначная: P/E выше медианы отрасли, а P/S и особенно P/B выглядят очень дорогими, что ограничивает потенциал переоценки. При этом P/FCF находится около отраслевой нормы, поэтому свободный денежный поток пока поддерживает оценку лучше, чем бухгалтерская прибыль. Рентабельность у компании сильная: gross margin, operating margin, net margin, ROA, ROE и ROI заметно выше медианы, что подтверждает высокое качество бизнеса и ценовую силу брендов. Однако динамика прибыли и операционного результата за последние периоды ухудшилась: net income в TTM просел до нуля, operating income резко снизился, а net margin и operating margin в последнем периоде заметно ниже уровней предыдущих кварталов. Это важный сигнал, потому что для consumer staples стабильность маржи обычно является ключевым источником оправдания премиальной оценки. Ликвидность, напротив, слабая: current ratio и quick ratio существенно ниже отрасли, что повышает чувствительность к оборотному капиталу и краткосрочным обязательствам. Долговая нагрузка по debt/equity формально выглядит низкой в TTM, но исторически показатель был значительно выше, а долг в абсолюте остаётся крупным, поэтому баланс нельзя назвать безрисковым. Выручка и gross profit за последние годы в целом растут, что поддерживает инвестиционный кейс, но темпы не выглядят настолько сильными, чтобы оправдать очень высокие мультипликаторы. Собственный капитал также вырос, однако на фоне высокой оценки и слабой ликвидности это скорее стабилизирующий, чем ускоряющий фактор. Дивидендная доходность в TTM не выглядит убедительной, а по истории она не демонстрирует явного усиления, поэтому дивидендный аргумент ограничен. В сумме фундаментал остаётся крепким, но не настолько сильным, чтобы агрессивно повышать целевую цену: премия за качество уже во многом заложена в котировки, а недавнее ухудшение прибыли и ликвидности требует осторожности. Для инвестора это скорее история про защитность, устойчивый бренд и умеренный потенциал, чем про заметный апсайд от текущих уровней.

Colgate-Palmolive Company

Сильный индекс, значительно упал. Быки в растерянности.

Strong index, significantly down. The bulls are confused.

Сильный индекс, незначительно вырос. Рынок на стороне быков.

Strong index, slightly up. The market is on the bulls' side.

Средний индекс, значительно вырос. Увеличился приток средств в лонги.

Medium index, significantly up. The inflow of funds into longs has increased.

Сильная маржинальность и брендовая устойчивость CL сочетаются с дорогой оценкой, слабой ликвидностью и просадкой прибыли, поэтому потенциал роста выглядит ограниченным.

The Board of Directors of Colgate-Palmolive today declared a quarterly cash dividend of $0.53 per common share, payable on August 14, 2026, to shareholders of record on July 20, 2026. The Company has paid uninterrupted dividends on its common stock since 1895.
AGNC Investment announced today that its Board of Directors has declared a cash dividend of $0.12 per share of common stock for June 2026. The dividend is payable on July 10, 2026 to common stockholders of record as of June 30, 2026.
Invitation Homes, the nation's premier single-family home leasing and management company, announced today that it has declared a quarterly cash dividend of $0.30 per share payable on shares of its common stock. The dividend will be paid on or before July 17, 2026, to stockholders of record of the Company's common stock as of the close of business on June 25, 2026.
Dynex Capital, a REIT with a long track record of generating dividends from high-quality mortgage assets, announced today that the Company's Board of Directors has declared a cash dividend of $0.17 per share on its Common Stock for June 2026. The Common dividend is payable on July 1, 2026 to shareholders of record as of June 22, 2026.
W. P. Carey reported today that its Board of Directors increased its quarterly cash dividend to $0.940 per share, equivalent to an annualized dividend rate of $3.76 per share. The dividend is payable on July 15, 2026 to stockholders of record as of June 30, 2026.
VIDEO: Daily Dividend Report: CL,AGNC,INVH,DX,WPC
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Daily Dividend Report: CL,AGNC,INVH,DX,WPC

Investors interested in Consumer Products - Staples stocks are likely familiar with Ollie's Bargain Outlet (OLLI) and Colgate-Palmolive (CL). But which of these two stocks offers value investors a better bang for their buck right now? We'll need to take a closer look.
The best way to find great value stocks is to pair a strong Zacks Rank with an impressive grade in the Value category of our Style Scores system. The Zacks Rank favors stocks with strong earnings estimate revision trends, and our Style Scores highlight companies with specific traits.
Ollie's Bargain Outlet has a Zacks Rank of #2 (Buy), while Colgate-Palmolive has a Zacks Rank of #4 (Sell) right now. The Zacks Rank favors stocks that have recently seen positive revisions to their earnings estimates, so investors should rest assured that OLLI has an improving earnings outlook. But this is only part of the picture for value investors.
Value investors analyze a variety of traditional, tried-and-true metrics to help find companies that they believe are undervalued at their current share price levels.
The Style Score Value grade factors in a variety of key fundamental metrics, including the popular P/E ratio, P/S ratio, earnings yield, cash flow per share, and a number of other key stats that are commonly used by value investors.
OLLI currently has a forward P/E ratio of 17.00, while CL has a forward P/E of 23.18. We also note that OLLI has a PEG ratio of 1.34. This figure is similar to the commonly-used P/E ratio, with the PEG ratio also factoring in a company's expected earnings growth rate. CL currently has a PEG ratio of 4.60.
Another notable valuation metric for OLLI is its P/B ratio of 2.45. The P/B ratio pits a stock's market value against its book value, which is defined as total assets minus total liabilities. For comparison, CL has a P/B of 145.85.
These metrics, and several others, help OLLI earn a Value grade of B, while CL has been given a Value grade of D.
OLLI sticks out from CL in both our Zacks Rank and Style Scores models, so value investors will likely feel that OLLI is the better option right now.
Beyond Nvidia: AI's Second Wave Is Here
The AI revolution has already minted millionaires. But the stocks everyone knows about aren't likely to keep delivering the biggest profits. AI’s second wave is moving from infrastructure to implementation and these companies are at the forefront of this transition, positioned to become what Amazon and Google were to the internet era.
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

OLLI or CL: Which Is the Better Value Stock Right Now?

The S&P 500 Index ($SPX) (SPY) on Friday closed down -2.64%, the Dow Jones Industrial Average ($DOWI) (DIA) closed down -1.35%, and the Nasdaq 100 Index ($IUXX) (QQQ) closed down -4.77%. June E-mini S&P futures (ESM26) fell -2.97%, and June E-mini Nasdaq futures (NQM26) fell -5.09%.
Stock indexes sold off sharply on Friday, with the S&P 500 and Nasdaq 100 posting 2-week lows. Investors rotated out of AI-infrastructure and semiconductor companies and sold megacap technology stocks that earlier this week pushed US stock indexes to all-time highs. Technology stocks retreated amid long liquidation and profit-taking after Broadcom’s outlook for chip sales fell short of high expectations, raising concerns that the AI trade rally has been excessive.
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Stock indexes added to their losses on Friday as bond yields soared on the stronger-than-expected US May payrolls report, bolstering speculation that the Fed’s next interest rate move will be a rate hike. The 10-year T-note yield rose to a 2-week high of 4.55%.
US May nonfarm payrolls rose +172,000, stronger than expectations of +88,000. Also, Apr nonfarm payrolls were revised upward to +179,000 from the previously reported +115,000. The May unemployment rate remained unchanged at 4.3%, right on expectations.
US May average hourly earnings rose +0.3% m/m and +3.4% y/y, right on expectations.
US Apr consumer credit increased by $20.733 billion, stronger than expectations of $17.670 billion.
Crude oil prices fell more than -2% on Friday, even as the US and Iran have made little progress in talks over an interim peace deal, with clashes between Israel and Hezbollah militants continuing in Lebanon. Iran insists on a ceasefire in Lebanon before accepting a US deal to extend the truce and reopen the Strait of Hormuz. President Trump said Thursday that negotiations with Iran are in the “final” stages without elaborating, while Iran’s Foreign Minister Abbas Araghchi earlier said there had been “no tangible progress” even though both sides continue to exchange messages via mediators.
The markets are discounting a 1% chance of a +25 bp rate hike at the next FOMC meeting on June 16-17.
The generally favorable Q1 earnings season is winding down. As of Friday, 84% of the 496 S&P 500 companies that reported Q1 earnings have beaten estimates. Q1 S&P 500 earnings are projected to climb +12% y/y, according to Bloomberg Intelligence. Stripping out the technology sector, Q1 earnings are projected to increase around +3%, the weakest in two years.
Overseas stock markets settled lower on Friday. The Euro Stoxx 50 closed down -0.68%. China's Shanghai Composite fell to a 7-week low and closed down -0.74%. Japan's Nikkei Stock Average closed down -1.31%.
Interest Rates
September 10-year T-notes (ZNU6) on Friday closed down -16.5 ticks, and the 10-year T-note yield rose +6.9 bp to 4.542%. Sep T-note prices tumbled to a 2-week low on Friday, and the 10-year T-note yield rose to a 2-week high of 4.552%. T-notes retreated on Friday amid a stronger-than-expected increase in US May nonfarm payrolls and a sharp upside revision to April nonfarm payrolls, bolstering speculation that the next Fed move will be an interest rate increase.
European government bond yields moved higher on Friday. The 10-year German Bund yield climbed to a 2-week high of 3.051% and finished up +1.6 bp to 3.038%. The 10-year UK gilt yield rose +0.5 bp to 4.903%.
Eurozone Q1 GDP was revised downward to -0.2% q/q and +0.3% y/y from the previously reported +0.1% q/q and +0.8% y/y.
Swaps are discounting a 100% chance of a +25 bp ECB rate hike at its next policy meeting on June 11.
US Stock Movers
Chipmakers and AI-infrastructure stocks are retreating for a second day today after Broadcom’s outlook for chip sales fell short of high expectations, raising concerns over whether the rally in the AI trade has been excessive. Marvell Technology (MRVL) closed down more than -16% to lead losers in the Nasdaq 100, and Micron Technology (MU) closed down more than -13%. Also, ARM Holdings Plc (ARM) closed down more than -12%, and Intel (INTC), Sandisk (SNDK), ON Semiconductor (ON), and Western Digital (WDC) closed down more than -10%. In addition, Advanced Micro Devices (AMD) and Qualcomm (QCOM) closed down more than -9%, and Applied Materials (AMAT), KLA Corp (KLAC), Seagate Technology Holdings Plc (STX), and Lam Research (LRCX) closed down more than -8%. Finally, Broadcom (AVGO), NXP Semiconductors NV (NXPI), and Microchip Technology (MCHP) closed down more than -7%, and ASML Holding NV (ASML) and Texas Instruments (TXN) closed down more than -6%.
The Magnificent Seven technology stocks fell sharply on Friday. Tesla (TSLA) and Nvidia (NVDA) closed down more than -6%, and Meta Platforms (META) closed down more than -5%. Also, Amazon.com (AMZN) closed down more than -3%, and Microsoft (MSFT) closed down more than -2%. In addition, Alphabet (GOOGL) and Apple (AAPL) closed down more than -1%.
Cryptocurrency-exposed stocks sank on Friday, as Bitcoin (^BTCUSD) fell more than -5% to a 20-month low. Galaxy Digital Holdings (GLXY) closed down more than -11%, and MARA Holdings (MARA) and Riot Platforms (RIOT) closed down more than -10%. Also, Coinbase Global (COIN) closed down more than -7%, and Strategy (MSTR) closed down more than -6%.
Mining stocks sold off on Friday as gold, silver, and copper prices plunged. Hecla Mining (HL) closed down more than -12%, and Coeur Mining (CDE) closed down more than -11%. Also, Southern Copper (SCCO) closed down more than -10%, and Freeport McMoRan (FCX) closed down more than 9%. In addition, Anglogold Ashanti (AU) closed down more than -8%, and Newmont Corp (NEM) and Barrick Mining (B) closed down more than -7%.
Defensive consumer staple companies rallied on Friday amid the broader market's plunge. Clorox (CLX) closed up more than +5%, and Procter & Gamble (PG) closed up more than +4% to lead gainers in the Dow Jones Industrials. Also, Kimberly-Clark (KMB) and Colgate-Palmolive (CL) closed up more than +4%, and Coca-Cola (KO) and Tyson Foods (TSN) closed up more than +3%.
Guidewire Software (GWRE) closed down more than -9% after forecasting Q4 subscription and support revenue of $259 million to $265 million, the midpoint below the consensus of $263.6 million.
Lululemon Athletica (LULU) closed down more than -8% after cutting its 2027 net revenue forecast to $11 billion to $11.15 billion from a previous forecast of $11.35 billion to $11.50 billion, below the consensus of $11.49 billion.
DocuSign (DOCU) closed down more than -6% after forecasting a full-year adjusted gross margin of 81.5% to 82%, the midpoint below the consensus of 81.8%.
Fiserv (FISV) closed down more than -3% after BNP Paribas downgraded the stock to underperform from neutral with a price target of $46.
Cooper Cos (COO) closed up more than +8% to lead gainers in the S&P 500 after reporting Q2 net sales of $1.08 billion, better than the consensus of $1.05 billion.
G-III Apparel Group Ltd (GIII) closed up more than +5% after boosting its 2027 adjusted EPS forecast to $2.15 to $2.25 from a previous estimate of $2.00 to $2.10, above the consensus of $2.09.
ServiceTitan (TTAN) closed up more than +4% after reporting Q1 revenue of $268.8 million, above the consensus of $256.7 million.
Chipotle Mexican Grill (CMG) closed up more than +4% after JPMorgan Chase upgraded the stock to overweight from neutral with a price target of $35.
Earnings Reports(6/8/2026)
Campbell's Company/The (CPB), Graham Corp (GHM), Hub Group Inc (HUBG), Mama's Creations Inc (MAMA), Mission Produce Inc (AVO), Motorcar Parts of America Inc (MPAA), Nano-X Imaging Ltd (NNOX), Oil-Dri Corp of America (ODC), Replimune Group Inc (REPL), Vail Resorts Inc (MTN), XCF Global Inc (SAFX).
On the date of publication, Rich Asplund did not have (either directly or indirectly) positions in any of the securities mentioned in this article. All information and data in this article is solely for informational purposes. For more information please view the Barchart Disclosure Policy here.
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Stocks Settle Sharply Lower as Tech Companies Routed

Colgate-Palmolive Company CL is striving for a balance between volume and pricing, rather than relying solely on price increases to drive revenues. In the first quarter of fiscal 2026, the company highlighted that it witnessed improved volume performance, particularly within the Asia Pacific region. Excluding the impact from the private label pet food exit, the company achieved both volume and pricing growth across all four categories and in four of its five operating divisions, reflecting broad-based business momentum.
The company stated that industry-wide category volumes remain relatively sluggish globally, making the recent acceleration in volume growth particularly encouraging. Management highlighted that volume improvement compared with the fourth quarter of fiscal 2025 was broad-based, with growth observed across nearly all divisions and categories in the first quarter of fiscal 2026. This trend was strongest in emerging markets, which the company views as a primary growth engine. Management noted that the Asia Pacific region was a significant contributor to accelerating growth trends, while Latin America continued delivering solid volume performance and market share gains.
However, pricing remains a critical lever navigating the inflationary environment and maintaining pricing power remains a key priority across the business. Management highlighted that pricing actions continue to be important for protecting margin dollars and supporting category investment. The company also emphasized that future pricing initiatives will increasingly be supported by innovation and strong value propositions across multiple price points. Management expects innovation-led pricing opportunities to continue through the remainder of the year as it focuses on balancing pricing strategy with consumer value.
Overall, Colgate appears increasingly balanced between pricing and volume growth, with emerging market momentum, innovation-led demand and pricing discipline supporting sustainable revenue growth and margin protection.
Zacks Rundown for CL
Colgate’s shares have gained 11.7% in the past six months against the industry’s decline of 4.5%.
Image Source: Zacks Investment Research
From a valuation standpoint, CL trades at a forward price-to-earnings ratio of 23X, higher than the industry’s average of 17.68X. CL currently carries a Zacks Rank #4 (Sell).
Image Source: Zacks Investment Research
The Zacks Consensus Estimate for CL’s 2026 and 2027 earnings implies year-over-year growth of 3.5% and 5.6%, respectively.
Image Source: Zacks Investment Research
Stocks to Consider
Some better-ranked stocks have been discussed below:
ARKO Corp. ARKO operates a chain of convenience stores in the United States. ARKO currently sports a Zacks Rank #1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
The Zacks Consensus Estimate for ARKO's current fiscal-year sales implies a decline of 2.8%, while the same for current fiscal-year earnings implies growth of 93.3% from the year-ago reported figures. ARKO delivered a trailing four-quarter earnings surprise of 43.2%, on average.
Kenvue Inc. KVUE operates as a consumer health company in the United States, the rest of North America, Europe, the Middle East, Africa, the Asia-Pacific and Latin America. KVUE currently sports a Zacks Rank #1.
The Zacks Consensus Estimate for KVUE's current fiscal-year sales and earnings implies growth of 3.2% and 7.4%, respectively, from the year-ago actuals. KVUE delivered a trailing four-quarter negative earnings surprise of 12.1%, on average.
Krispy Kreme, Inc. DNUT produces doughnuts in the United States, the United Kingdom, Ireland, Australia, New Zealand, Mexico, Canada, Japan, and internationally. At present, DNUT Carries a Zacks Rank of 2 (Buy).
The Zacks Consensus Estimate for DNUT’s current fiscal-year sales implies a decline of 14%, and the same for earnings implies growth of 80% from the year-ago reported figures. DNUT delivered a trailing four-quarter negative earnings surprise of 6.3%, on average.
Beyond Nvidia: AI's Second Wave Is Here
The AI revolution has already minted millionaires. But the stocks everyone knows about aren't likely to keep delivering the biggest profits. AI’s second wave is moving from infrastructure to implementation and these companies are at the forefront of this transition, positioned to become what Amazon and Google were to the internet era.
See Stocks Now >>
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ARKO Corp. (ARKO) : Free Stock Analysis Report
Kenvue Inc. (KVUE) : Free Stock Analysis Report
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Is Colgate Too Dependent on Pricing Actions for Revenue Growth?

Key Points
Some people aren't trusting this market rally, which continues to move higher.
Every portfolio should have some defensive plays in it in case of a market downturn.
Dividend Kings have weathered economic storms in the past and still increased their payouts.
With stubborn inflation, uncertainty around what will happen next with interest rates, and higher gas prices, some investors aren't buying into the recent stock market rally. That's understandable as no one wants to get caught flatfooted if momentum stalls and portfolios are left without any defensive positions.
To be clear, a defensive position doesn't mean market crash-proof, as all companies feel ripples from downturns in some shape or form. But there are companies that have proven they can bend but not break during severe market pullbacks and crashes.
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Companies that fit that criteria are Dividend Kings, meaning they have increased their dividend payouts for 50 or more consecutive years, which is a sign of a strong business. No matter what's been happening in the economy and the broader world, those companies have always managed to keep boosting their dividend payouts.
Three companies that have hit that elite status are PepsiCo (NASDAQ: PEP), Black Hills (NYSE: BKH), and Colgate-Palmolive (NYSE: CL).
1. Drinks and snacks help hike dividend payouts
PepsiCo's rival, Coca-Cola, is also a Dividend King, with 63 years of consecutive dividend increases, and it leads Pepsi, which has increased its dividend payouts for 54 years. Coca-Cola is another quality dividend-paying stock, but I've included Pepsi on this list because it has its rival beat in terms of dividend payout, as many people will want to generate more income during a market downturn. Coca-Cola's dividend currently yields 2.6%, while PepsiCo's yields 3.9%.
Unlike Coca-Cola, PepsiCo also has a broader portfolio of products, including drinks and snacks; its snack division could experience meaningful revenue growth in the years ahead. Grand View Research forecasts the global snack market will climb in value from roughly $719 billion in 2024 to over $922 billion by 2030.
During an economic downturn, people tend to cut back on expenses like vacations and big-ticket purchases, but snacks and drinks remain an affordable luxury. That helps PepsiCo keep its edge. That said, this isn't an investment to own for stock price appreciation, but it will pay you a dividend with a respectable yield, no matter what's happening in the economy.
2. The utility Dividend King
This list primarily consists of consumer goods stocks, but I added Black Hills to offer some variety, as utility providers have critical services people will always need.
The company's subsidiary, Black Hills Energy, provides electric utilities and natural gas to over 1 million customers. It also has a utility partnership with Microsoft in Wyoming, and its energy assets and customer base could also soon expand, as it's in a definitive agreement to merge with NorthWestern Energy Group. Together, the combined company would have over 2 million customers across eight states.
To earn the Dividend King title, Black Hills has increased its payout for 56 consecutive years, with that dividend yielding 3.7%. If the NorthWestern merger is approved, the combined company plans to continue paying dividends.
3. From toothpaste to dog food
Rounding out this list is Colgate-Palmolive, which has a huge portfolio of products that people will always buy. It makes Colgate toothpaste, Irish Spring soap, and Palmolive dishwashing liquid, and it owns the pet prescription food company, Hill's Pet Nutrition.
The company recently posted strong 2026 first-quarter results, with $5.3 billion in net sales, marking the fourth consecutive quarter of record net sales for Colgate-Palmolive. However, the company issued some warnings for the rest of the year. It expects packaging and material costs to rise and shared a few scenarios in which it could incur additional costs.
Still, the company has been around long enough to handle plenty of uncertainty and has still increased its dividend payout for 63 consecutive years. That dividend payout currently yields 2.3%.
Should you buy stock in PepsiCo right now?
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Market Crash: The 3 Best Dividend Stocks to Buy Right Now

The Procter & Gamble Company’s PG pricing strategy is likely to support growth in 2026, although the environment remains challenging as consumers remain cautious with spending. The company is leveraging its strong portfolio of trusted brands — including Tide, Pampers and Gillette — to navigate inflationary pressures and rising input costs, such as higher commodity and freight expenses. To protect margins, it is implementing strategic price increases focused on premium product tiers, while maintaining customer loyalty through ongoing product innovation and brand value enhancement.
In third-quarter fiscal 2026, PG’s organic sales increased more than 3%, with pricing contributing one point and volume contributing two points. Management emphasized that the company is seeing encouraging consumer response when pricing is paired with solid innovations and product improvement. Product innovation across categories such as fabric care, baby care and beauty remains an important growth driver.
PG continues to benefit from its premium positioning and innovation-driven strategy. By launching improved and higher-value products, the company is able to justify higher prices and maintain consumer loyalty. However, it is taking a much more selective and innovation-led approach rather than implementing broad-based price hikes.
To support growth beyond pricing, PG is also focusing on productivity improvements, supply-chain efficiencies, cost-saving initiatives and digital investments. These efforts are aimed at supporting margins while reducing dependence on future price hikes. Hence, Procter & Gamble remains engaged, enabled and motivated to serve consumers and win in the marketplace.
Pricing remains an important growth lever for Procter & Gamble and helps offset rising costs. The company continues to offer products across multiple price tiers, allowing consumers to choose between premium innovations and more affordable options. Overall, PG’s pricing strategy should help sustain steady growth and profitability in 2026 because of the strength of its brands and innovation capabilities.
PG’s Competition
Colgate-Palmolive Company CL is focused on making its operations more connected, efficient and resilient by leveraging digital tools, data analytics, automation and enhanced supplier engagement. CL’s productivity program is also becoming a key driver of the margin strategy, as it navigates cost inflation and uneven category growth. Supported by a diversified portfolio of everyday essentials across multiple price tiers and strong exposure to faster-growing emerging markets, Colgate is well-positioned to sustain healthy organic sales growth.
The Clorox Company CLX has introduced a streamlined operating model created to simplify how it works, reduce costs and make the organization faster and more focused. Clorox is streamlining its portfolio, investing in innovation and brand support, and expanding its presence in health and hygiene. These efforts, along with flexibility in sourcing and business models, help navigate cost inflation, supporting Clorox’s strategic priorities.
PG’s Price Performance, Valuation and Estimates
Procter & Gamble’s shares have lost 2.6% in the past six months compared with the industry’s 4.3% decline.
Image Source: Zacks Investment Research
From a valuation standpoint, PG is trading at a forward price-to-earnings ratio of 20.43X compared with the industry’s average of 17.68X.
Image Source: Zacks Investment Research
The Zacks Consensus Estimate for PG’s fiscal 2026 and fiscal 2027 earnings per share (EPS) indicates year-over-year growth of 1.2% and 2.6%, respectively. The company’s EPS estimate for fiscal 2026 and fiscal 2027 has moved south in the past 30 days.
Image Source: Zacks Investment Research
Procter & Gamble currently carries a Zacks Rank #4 (Sell).
You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.
7 Best Stocks for the Next 30 Days
Just released: Experts distill 7 elite stocks from the current list of 220 Zacks Rank #1 Strong Buys. They deem these tickers "Most Likely for Early Price Pops."
Since 1988, the full list has beaten the market more than 2X over with an average gain of +23.9% per year. So be sure to give these hand picked 7 your immediate attention.
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Can Procter & Gamble's Pricing Strategy Sustain Growth in 2026?

Key Points
Consumer staples companies tend to generate resilient cash flows because their products and services remain in demand across all economic environments.
The strength of Dividend Kings and long-term growers comes from structural advantages.
Dividend investing works best when you prioritize long-term dividend growth, rather than chasing the highest current yield.
If you are looking for reliable dividend growth in consumer staples, your search should rarely be about headline yield. Your search should focus on the kind of steady, compounding cash flow that can endure across entire economic cycles.
Five names stand out right now, and they cover the full range of how a consumer goods dividend can compound over decades.
Will AI create the world's first trillionaire? Our team just released a report on the one little-known company, called an "Indispensable Monopoly" providing the critical technology Nvidia and Intel both need. Continue »
1. Coca-Cola
The Coca-Cola Company (NYSE: KO) approved its 64th consecutive annual dividend increase in February, lifting the annual payout to $2.12 per share from $2.04. The reason this dividend has held up for more than six decades is structural. Coca-Cola sells syrup concentrate to a global network of independent bottlers, which produces high gross margins, low capital intensity, and pricing power even when consumer demand softens.
The 2025 to 2026 stretch has also been one of the better periods for revenue per case, as international pricing has held up, and the company has continued to invest in away-from-home channels.
The honest risk with Coca-Cola is that its volume growth in developed markets is modest, and weight-loss drugs are starting to influence beverage consumption at the margin. Neither factor has really shown up in the numbers, but both deserve to be monitored.
2. Procter & Gamble
Procter & Gamble (NYSE: PG) declared its 69th consecutive annual dividend increase in April. The payout is supported by a portfolio of category-leading brands across laundry, personal care, beauty, baby, and grooming, and by some of the most predictable free cash flow in the consumer staples universe. P&G's dividend has been paid for more than 130 years, which is genuinely unusual.
The dividend appeal is its consistency. P&G generates enough free cash flow to cover the dividend, fund buybacks, and reinvest in product development, all in the same year, every year.
3. Colgate-Palmolive
Colgate-Palmolive Company (NYSE: CL) raised its quarterly dividend in March, continuing one of the longer payout-growth streaks in consumer staples. The reason this stock works for dividend-focused investors is that toothpaste and oral care are among the most recession-resistant consumer goods, and Colgate's emerging-market exposure provides volume growth that mature U.S. competitors do not.
4. McDonald's
McDonald's Corporation (NYSE: MCD) currently yields about 2.7%, with a long history of annual dividend increases and a payout supported by a franchise model that generates substantial royalty-based cash flow. The reason the dividend is so reliable is the structure. McDonald's collects rent and royalties from franchisees rather than running most stores itself, which makes the income stream look more like a real estate and royalty business than a restaurant business.
The risk worth naming is value perception. McDonald's has been in a multi-quarter rebuild of its value menu, and traffic among lower-income U.S. consumers has been pressured. The payout itself is well covered, but earnings growth depends on how the value rebuild progresses.
5. Walmart
Walmart (NASDAQ: WMT) extended its dividend-growth streak to 53 years in February, with the quarterly payout rising to $0.248 per share. The yield is modest, but the dividend growth profile and the underlying business are what make this work. Walmart's advertising business is generating roughly $6.4 billion in revenue, and the membership program (Walmart Plus) is scaling. Adjusted operating income grew 10.8% in the fourth quarter, while revenue grew 5.6%, indicating real operating leverage.
How to think about the mix
These five names aren't the highest-yielding consumer goods stocks, and that's my point. What each ticker offers instead is consistency. Each one has strong payout coverage, a long history of dividend growth, and the kind of stability that lets income investors actually plan around the cash flow for decades.
A common trap in dividend investing is getting distracted by headline yield. A 6% yield can look attractive until the payout gets cut. Meanwhile, a steady 2% yield from a long-established Dividend King that grows its dividend 6% to 8% a year can quietly compound into a far larger income stream over time. A Dividend King is a company that's grown its dividend payment for at least 50 consecutive years.
That's the profile these companies tend to fit. Each represents a different angle on the same core idea: durable cash generation, dominant market positions, and a long record of raising dividends across multiple cycles. Put together thoughtfully and held with patience, they're less about chasing today's income and more about building a dividend stream that grows steadily year after year.
Should you buy stock in Procter & Gamble right now?
Before you buy stock in Procter & Gamble, consider this:
The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Procter & Gamble wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.
Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $481,589!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,345,714!*
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*Stock Advisor returns as of May 23, 2026.
Micah Zimmerman has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Colgate-Palmolive and Walmart. The Motley Fool recommends the following options: long January 2028 $320 calls on McDonald's and short January 2028 $340 calls on McDonald's. The Motley Fool has a disclosure policy.
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

My 5 Favorite Dividend Stocks to Buy Right Now

The Procter & Gamble Company PG is increasingly focused on innovation in Tide and Pampers, which is a key driver to improving its volume growth, but the recovery might be gradual. Strong innovation, supported by sharper consumer communication and improved retail execution, remains a key focus for PG, alongside integrated superiority across all vectors, where the product name shapes packaging, in-store execution and communication.
The company is focused on product innovation to attract consumers and strengthen category leadership. Tide has been a major example through the launch of Tide evo, a waterless detergent format with recyclable packaging and upgraded formulas featuring enhanced cleaning performance and fragrance, which has exceeded expectations. Tide boosted liquid detergent in the United States continues to deliver strong results. Tide liquid is also performing well and remains a major contributor to volume share gains.
Pampers is also contributing to the innovation-driven strategy. Premium offerings such as Pampers Prestige have been delivering growth and market-share gains. PG is using premiumization, better product performance and targeted consumer segmentation to expand the brand’s reach globally. Pampers and SK-II led the continued growth amid a tough consumer backdrop, each up double digits in third-quarter fiscal 2026.
PG’s integrated growth strategy is mainly centered on delivering irresistibly superior products in daily-use categories across product performance, packaging, retail execution and value. The company continues to drive productivity with multi-year visibility to support innovation and demand creation while mitigating cost headwinds. The company remains confident that continued investments in product performance, consumer value and brand support will help sustain stronger organic growth and market-share gains.
Hence, Procter & Gamble remains engaged, enabled and motivated to serve consumers and win in the marketplace. Overall, innovation in Tide and Pampers appears capable of supporting a recovery in PG’s volume growth by improving product differentiation, driving premium demand and encouraging consumers to stay within the company’s ecosystem.
PG’s Competition
Colgate-Palmolive Company CL is focused on making its operations more connected, efficient and resilient by leveraging digital tools, data analytics, automation and enhanced supplier engagement. CL’s productivity program is also becoming a key driver of the margin strategy, as it navigates cost inflation and uneven category growth. Hence, Colgate has built flexibility into its business model and sourcing strategies, leveraging productivity initiatives to optimize supply chains, enhance digital capabilities and support growth investments.
The Clorox Company CLX has introduced a streamlined operating model created to simplify how it works, reduce costs and make the organization faster and more focused. CLX is shifting away from a more fragmented structure toward a leaner organization where responsibilities are better defined and processes are standardized. Hence, flexibility in sourcing and business models helps navigate cost inflation, supporting Clorox’s long-term strategic priorities.
PG’s Price Performance, Valuation and Estimates
Procter & Gamble’s shares have lost 1.8% in the past six months against the industry’s 4.1% rise.
Image Source: Zacks Investment Research
From a valuation standpoint, PG is trading at a forward price-to-earnings ratio of 20.03X compared with the industry’s average of 17.36X.
Image Source: Zacks Investment Research
The Zacks Consensus Estimate for PG’s fiscal 2026 and 2027 earnings per share (EPS) indicates year-over-year growth of 1.2% and 2.6%, respectively. The company’s EPS estimate for fiscal 2026 and 2027 has moved south in the past 30 days.
Image Source: Zacks Investment Research
Procter & Gamble currently carries a Zacks Rank #4 (Sell).
You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.
7 Best Stocks for the Next 30 Days
Just released: Experts distill 7 elite stocks from the current list of 220 Zacks Rank #1 Strong Buys. They deem these tickers "Most Likely for Early Price Pops."
Since 1988, the full list has beaten the market more than 2X over with an average gain of +23.9% per year. So be sure to give these hand picked 7 your immediate attention.
See them now >>
Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Will Innovation in Tide and Pampers Revive PG's Volume Growth?

Key Points
Procter & Gamble's products are not only always marketable regardless of the economic environment, but they also enjoy outstanding brand loyalty.
The company also boasts a more impressive dividend pedigree than nearly any other name.
Its unfair competitive advantages are precisely the reason why income-seeking investors will want to step in after its recent pullback.
How long does a company need to raise its yearly dividend payment until you're convinced its dividend growth is practically bulletproof? Twenty years? Maybe 30? Would 70 years do the trick?
As outrageous as that sounds, a handful of companies have actually done it (and are still doing so). And one of these few names is a top prospect right now following the stock's 14% pullback from its February peak. That's Procter & Gamble (NYSE: PG).
Will AI create the world's first trillionaire? Our team just released a report on the one little-known company, called an "Indispensable Monopoly" providing the critical technology Nvidia and Intel both need. Continue »
Here's a closer look at why it may belong in your portfolio, particularly right now.
Procter & Gamble is more than you might realize
You've almost certainly heard of the company, but are you aware of just how wide and entrenched its product portfolio is?
Procter & Gamble is the name behind brands like Tide laundry detergent, Gillette razors, Dawn dishwashing liquid, Crest toothpaste, Pampers diapers, and Bounty paper towels, among others. Most of its products are leaders of their respective categories, if only because they've been around forever and have had plenty of time to become the preferred, out-of-habit purchase. That's also why the company's the biggest name in the consumer goods business, driving sales of $84.3 billion last fiscal year and turning $16.1 billion of that into net income.
Oh, its net growth was modest, to be clear, as is usually the case for this giant, multifaceted company. There's only so much progress to be made in the well-saturated consumer staples business.
Investors don't own a stake in P&G first and foremost for growth, however. While they'll certainly get some if they hang on to it long enough, this stock's dividend pedigree is its chief selling feature.
As noted, P&G's per-share payout has now been increased for 70 consecutive years and is still going. And by more than a little. The annual increase announced in April was a 3% improvement on the prior payout, capping off a 10-year streak where the dividend payment grew at an average yearly rate of 4.8%.
But there's a much deeper, philosophical argument for buying and holding a position in Procter here.
Built tough
This isn't to suggest the company can simply breeze through any challenges. Things get tough for it, too. For instance, since inflation became regularly unwieldy beginning in 2022, more than once has the company reported disappointing quarterly revenue resulting from price hikes it had little choice but to impose.
It responded as it should, with everything from job cuts to more aggressive innovation. But some of its challenges are largely out of its control. High oil prices, for example, could shave as much as $1 billion off this year's bottom line.
In the grand scheme of things, though, Procter & Gamble enjoys an arguably unfair advantage over its rivals. That's its sheer size.
This size-based advantage manifests in several ways. Perhaps the most important one, however, is that P&G is simply able to spend more on marketing and advertising than rivals like Clorox and Colgate-Palmolive.
For perspective, Procter spent $9.2 billion on advertising last fiscal year, versus Colgate-Palmolive's $2.7 billion and Clorox's typical $800 million. In a business where the repetition of a marketing message matters, Procter & Gamble's competitors just can't afford to keep up.
Procter's size also helps in another often-overlooked way. That's the fact that its product lineup is so important to retailers. Not only are P&G's quality products relatively easy to sell to consumers, but retailers know Procter & Gamble will promote its own goods, driving foot traffic to stores where consumers are apt to buy something else while there. This gives the company significant leverage when negotiating wholesale pricing or placement on a store's shelves.
In other words, Procter & Gamble's got true staying power.
Not right for everyone, but a perfect option for some
Again, it's not a growth stock by any means. P&G shares have underperformed the S&P 500 (SNPINDEX: ^GSPC) for the better part of the past 10 years, in fact, with or without reinvested dividends.
Still, Procter's done its job as an income-producing holding. It's dished out in the order of $14.00 worth of growing per-share dividends during this stretch, maintaining a respectable yield of between 2.3% and 3.2% for most of this time.
Perhaps more noteworthy right now -- under the dark clouds of what seemingly could turn into more pronounced economic weakness -- notice on the chart that PG shares tend to perform better when the overall market doesn't. If, for some reason, investors start worrying about AI stocks' wild valuations and suddenly seek safety, a well-proven Procter & Gamble is one of the first names they'll likely turn to.
Bottom line? Don't make it complicated. It's not a sexy stock to own. However, P&G is certainly a reliable one -- especially for income-seeking investors. You can plug into it while its forward-looking dividend yield is a solid 3%.
Should you buy stock in Procter & Gamble right now?
Before you buy stock in Procter & Gamble, consider this:
The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Procter & Gamble wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.
Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you’d have $469,293!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you’d have $1,381,332!*
Now, it’s worth noting Stock Advisor’s total average return is 993% — a market-crushing outperformance compared to 207% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.
*Stock Advisor returns as of May 17, 2026.
James Brumley has positions in Procter & Gamble. The Motley Fool has positions in and recommends Colgate-Palmolive. The Motley Fool has a disclosure policy.
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

The Dividend Stock That Keeps Raising Its Payout No Matter What the Market Does

Colgate-Palmolive Company’s CL innovation strategy continues to play a central role in strengthening its market position and driving growth across categories and geographies. The company has been accelerating investments in innovation, digital capabilities, AI, analytics and omnichannel demand generation to improve product quality, enhance consumer engagement and support premiumization. Management highlighted that innovation-led pricing and science-based product differentiation are helping the company maintain strong brand equity despite a sluggish global consumption environment and rising inflationary pressures.
The impact of these efforts was visible in first-quarter 2026 results. Total company organic sales increased 2.9%, supported by 1.1% volume growth and 2.2% pricing growth. Asia Pacific organic sales rose 5.6%, while Latin America organic sales increased 5.4%, reflecting strong execution of innovation and premium product initiatives. Hill’s Pet Nutrition also delivered solid organic sales growth of 2.1%, despite the negative impact from the private-label pet food exit. The company continued to maintain leadership in global toothpaste and manual toothbrush categories with year-to-date market shares of 41.1% and 32.6%, respectively.
Management particularly highlighted the success of innovation initiatives in China, Latin America and Hill’s Pet Nutrition. In Asia, dual-tube technology and premium oral care launches are gaining traction, while Latin America is benefiting from premium innovation, adjacency expansion and improved omnichannel execution. Hill’s continues to gain market share through science-based innovation and therapeutic offerings such as Prescription Diet and Science Diet, which remain strong growth drivers across premium pet nutrition segments. The company also emphasized that innovation across multiple price tiers is helping it balance affordability with premiumization opportunities.
Ultimately, Colgate’s ability to balance pricing and volume will hinge on execution rather than macro relief. Management emphasized that pricing remains necessary to offset costs and fund investment, but acknowledged that long-term growth requires volume to recover, particularly in mature markets. With a stronger innovation pipeline, expanding premiumization and more data-driven pricing and promotional tools, Colgate believes it can navigate this soft market without eroding brand equity. The path forward may be uneven, but the company’s disciplined approach suggests it is prioritizing sustainable value creation over short-term volume wins.
CL’s Zacks Rank & Share Price Performance
Shares of this Zacks Rank #3 (Hold) company have gained 12.8% in the past six months, outperforming both the industry’s decline of 3.4% and the broader Consumer Staples sector's growth of 6.3%.
CL Stock's Six-Month Performance
Image Source: Zacks Investment Research
Is CL a Value Play Stock?
Colgate currently trades at a forward 12-month P/E ratio of 22.72X, which is higher than the industry average of 17.49X and the sector average of 16.81X. This valuation positions the stock at a premium relative to both its sector and industry peers, suggesting that investors may be pricing in stronger growth prospects, brand strength or operational efficiency compared with competitors.
CL P/E Ratio (Forward 12 Months)
Image Source: Zacks Investment Research
Stocks to Consider
ARKO Corp. ARKO operates a chain of convenience stores in the United States. ARKO currently sports a Zacks Rank #1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
The Zacks Consensus Estimate for ARKO's current fiscal-year sales implies a decline of 4.9%, while the same for current fiscal-year earnings implies growth of 93.3% from the year-ago reported figures. ARKO delivered a trailing four-quarter earnings surprise of 43.2%, on average.
Krispy Kreme, Inc. DNUT produces doughnuts in the United States, the United Kingdom, Ireland, Australia, New Zealand, Mexico, Canada, Japan and internationally. At present, DNUT has a Zacks Rank of 2 (Buy).
The Zacks Consensus Estimate for DNUT’s current fiscal-year sales implies a decline of 14%, and the same for earnings implies growth of 80% from the year-ago reported figures. DNUT delivered a trailing negative four-quarter earnings surprise of 6.3%, on average.
B&G Foods, Inc. BGS manufactures, sells and distributes a portfolio of shelf-stable and frozen foods and household products. BGS currently carries a Zacks Rank #2.
The Zacks Consensus Estimate for B&G Foods’ current fiscal-year earnings implies growth of 5.9% from the year-ago actuals. BGS delivered a trailing four-quarter negative earnings surprise of 1.6%, on average.
Beyond Nvidia: AI's Second Wave Is Here
The AI revolution has already minted millionaires. But the stocks everyone knows about aren't likely to keep delivering the biggest profits. AI’s second wave is moving from infrastructure to implementation and these companies are at the forefront of this transition, positioned to become what Amazon and Google were to the internet era.
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ARKO Corp. (ARKO) : Free Stock Analysis Report
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Periodand min./max. price, $	Price change, %		Volatility, %		Volume, $
Periodand min./max. price, $	CL	Industry	CL	Industry	Volume, $
Yesterday 86.0 - 87.4	-0.95	9.26	1.85	2.05	261.00M
Week 84.1 - 89.1	1.40	13.86	2.06	4.52	1.44B
Month 81.8 - 89.3	0.71	8.21	4.49	6.36	6.72B
3 Months 81.8 - 99.3	-9.28	23.19	8.35	11.07	21.25B
6 Months 76.0 - 99.3	8.97	21.50	12.78	13.55	44.42B
Year 74.5 - 99.3	-2.73	14.42	21.62	23.04	86.35B
3 years 67.6 - 109.3	6.25	5.89	33.01	51.26	196.50B
5 years 67.6 - 109.3	4.91	23.91	41.86	76.86	299.31B
All time 16.3 - 109.3	415.92	54.78	—	—	251.09B

Colgate-Palmolive Company

Price and volatility history

Risk ratios